MEET EDMOND SEGBEAYA, CEO OF AWASSI PRODUCTS

What is Ebesse Zozo?

Considered at least "five times hotter than tabasco", Ebesse Zozo could definitely be tagged as being "extremely hot!". Ebesse Zozo is Togolese for hot pepper and gets its firy heat from the Habanero pepper, which is native to Africa. While abundant in Togo, the people of Togo "eat hot foods at every meal." It just wouldn't be the same without hot sauce.

The idea spawned from one of the Segbeayas' routine visits to their local grocery store (Kootenay Co-op) in Nelson*. The Segbeayas' love for hot foods certainly "caught the attention of a Kootenay Co-op manager" who wanted to know why they were purchasing entire crates of Habaneros while the most of the other customers could tolerate no more than possibly one or two of the flaming vegetable.

After explaining to the manager about their knack and culture for naturally growing up "eat(ing) hot foods at every meal", the Assistant Product Manager (Ken Lister) inspired and motivated Edmond Segbeaya to promote, sell, and distribute Ebesse Zozo to as many places as possible. So Edmond decided to start up Awassi as his company to promote his spicy product, and as you now know, the rest is history!

 

Now let me present my product:

Ebesse Zozo is a hot pepper sauce. Because of the tropical climate in my home country, we use a lot of hot peppers in our daily food. Ebesse Zozo is a combination of many vegetables with the principle ingredient being habanero peppers and is one of the hottest sauces I have ever tasted. It should be refrigerated after opening.
All the ingredients are natural grow in the beautiful British Columbia. My product line are without vinegar, sugar, MSG, and no chemical preservative.

How do you use Ebesse Zozo?:

To acompany every kind of meal , like rice, spaghetti, macaroni, tortilla chips, couscous, potatoes, corn meal, barbecue, meat, poultry and fish dishes. One can also use Ebesse Zozo to prepare (hot) sauce and soup. Note: While cooking with Couscous au Gras, Riz au Gras, Sauce d'Arachide, et Sauce au Legumes, one can use our hot sauce to complement these delicacies. One can also use Ebesse Zozo at the table when the afformentioned meals are served. Akoume, Djenkoume, Ayimolou can be used with barbecues and Ebesse Zozo